How to create your personal brand step by step
Your personal brand is what will set you apart from the rest of the people and businesses out there. It’s …
Business ideas
Business plan based on the Canvas Model. step by step walkthrough
Whether you already have your company or if you are an entrepreneur , or you are thinking of launching your business idea on …
When Passion Plays Against You at Work
They say that passion is that secret ingredient that transforms an average person into a fearless leader. But what is …
When Customers Inspire Your Business Strategy
When making strategic decisions, there is always a risk of looking from the inside out, for example from a business …
business intelligence for decision making
If you want to know what alternatives you have to make important decisions with real and current data in the …
Why Big data is Useful for non-technical audience
Presenting information to an audience can sometimes be challenging. However, this process allows you to work on your creativity, be …
How to boost your brand with customer service
A phrase from Bill Gates came to mind and to remove a little tension, almost risking my skin, I commented on it, …
How to Design Experiments to Validate Your Business Model
As an entrepreneur, if you have a business idea, sooner or later you will need to design experiments to validate your …
Boring businesses : 5 tips to make your customers happy
Sometimes we find companies that think that a content marketing strategy does not fit in their sector, either because they …
How to find time to start a business working full time
It’s almost decided: you’re going to start your own business . You only need one small detail, how are you going to find …
Canvas Model explained Step by Step and with Examples
Have you heard about Business Model Canvas, the Canvas model or the Canvas methodology but don’t know how to use …
Discover how to develop an innovative project
For decades, most innovative projects brought to market were driven by a vision-based business strategy. That vision was the one that …